Congratulations to the La Crosse County Convention & Visitor Bureau for being ranked as #9 on the busiest of tourist destinations in Wisconsin. In 2015, La Crosse County surpassed Marathon, Racine, and Winnebago Counties. In a more recent article, the Wisconsin Department of Tourism found there was an increase of more than 5 percent in both visitor spending and business sales from 2014 to 2015, generating nearly $600 million overall. La Crosse County now sits just behind Door County, Green Bay, and Wisconsin Dells, as well as the metros of Madison and Milwaukee. SEE FULL STORY.